Week 2 research and planning

Week two:

what have you learnt from the video remake?

In order to have a better understanding about how video can be made, i have learn in class several theories such as repetition and difference, the male gaze, voyeurism, "reception", voyeurism, ways of seeing etc...

These theory help me to be more creative and to develop a clear vision of the target audience and the different way music video can attract the potential audience. I gave my own examples to show my understanding about the different theories. In overall i found these theories helpful because it gave me the opportunity to develop a wider view about how the target audience could potentially be touched.
these theories and example that i choosed had an impact on my planning and the soul genre that i have decide to do. the fact that i learn and found different there able me to develop technical skills and transferable ideas.

I then present my petch to the rest of the class to have another point of view and express my ideas. i had a positive point view in overall. i had the chance to choose my group and to collaborate with the people I wanted to work. We decide to choose leannes' video because she had a clear view on how she wanted her music video to be with precise point and how it could attract our chosen target.

Conclusion:

For next week me and my team members have to find ideas for the clip video we want to do. The first step will be to watch the initial video and find what is the artist target audience. for all step to run fast we are going to split the work into our group. the artist, the technology, the logistics, cinematography and our vision will be the the different headlight which are going to be research and find.